the placebo effect: is expectation even necessary?

event date: 
friday, january 31, 2020 - 4:00pm to 5:00pm est
event location: 
at 2015
event contact name: 
alex macey
event contact e-mail: 

poster

presented by neurig & psi chi

lecture by: dr. mike moland

the placebo effect: is expectation even necessary?

research evidence suggests that the placebo effect is responsible for a significant component of the therapeutic outcome of many medications. the expectation of being influenced by a drug is supposedly what underlies the effect. yet compelling evidence suggests that individuals may derive benefits of placebo interventions even when they are told beforehand that they will be receiving a placebo. this presentation seeks to critically evaluate the latest research evidence highlighting the brain areas and cognitive processes involved in this captivating phenomenon.